BlogFailed Startups
/
Rookout Acquisition

Rookout Acquisition: Key Details, Impact, and What Comes Next

March 31, 2025

Dynatrace's acquisition of Rookout marks a significant step in the observability and security industry. By integrating Rookout's debugging capabilities into its platform, Dynatrace aims to enhance code-level observability in production environments. This move is expected to improve release quality, boost developer productivity, and foster better collaboration across development, IT, and security teams.

What Is Rookout?

Founded in 2017, Rookout specializes in cloud-native debugging tools designed for real-time data retrieval from production environments. Its core services include live debugging, Kubernetes debugging, and serverless debugging, all without stopping the application or adding code. Rookout's unique selling points include comprehensive coverage across various tech stacks, developer-friendly features, and enterprise-grade solutions. It offers real-time data access and code-level observability, making it a standout in the market.

Who Acquired Rookout?

Dynatrace is a leader in unified observability and security for cloud environments. The company offers a comprehensive analytics and automation platform powered by causal AI, designed to simplify cloud complexity and enhance security. Key services include infrastructure and application observability, digital experience monitoring, log analytics, application security, and business analytics. Recognized in the 2024 Gartner Magic Quadrant for Observability Platforms, Dynatrace holds a strong market position for its completeness of vision and ability to execute.

When Was Rookout Acquired?

Dynatrace announced its acquisition of Rookout on July 31, 2023. This strategic move comes at a time when the industry is increasingly focusing on integrating observability and security capabilities into development processes. The acquisition aligns with the growing trend of performing testing and debugging directly in production environments, enhancing developer productivity and collaboration across teams. The deal is expected to close by the end of Dynatrace's second quarter, which ends on September 30, 2023.

Why Was Rookout Acquired?

  • Market Expansion: The acquisition of Rookout by Dynatrace represents a strategic move to expand its market by enhancing its platform with advanced debugging capabilities for Kubernetes-hosted cloud-native applications. This will allow Dynatrace to offer more comprehensive solutions to developers, thereby broadening its market reach. Additionally, the acquisition is expected to open new revenue opportunities and enhance Dynatrace’s full-stack observability capabilities.
  • Technology Integration: The integration of Rookout into the Dynatrace platform will provide developers with increased code-level observability, interactivity, and control in production environments. This integration will leverage Dynatrace's existing artificial intelligence and automation capabilities to improve the debugging process. By embedding Rookout's solutions, Dynatrace aims to reduce the need for pre-production issue replication and improve collaboration across development, IT, and security teams.
  • Competitive Advantage: By acquiring Rookout, Dynatrace aims to set a new standard for developer-first, cloud-native observability. This will enable developers to troubleshoot and debug issues in production significantly faster than traditional tools, reducing maintenance time and improving productivity. The enhanced platform will offer a unique combination of observability, security analytics, and automation, enabling faster and more secure software releases. This strategic move is intended to strengthen Dynatrace's position in the observability market, allowing it to outperform competitors like Datadog.

Acquisition Terms

  • Acquisition Price: Dynatrace is acquiring Rookout for $33.4 million.
  • Payment Method: The acquisition is an all-cash deal.
  • Key Conditions or Agreements:
    • The closing of the proposed transaction is subject to customary closing conditions.
    • The transaction is expected to occur later in Dynatrace’s second quarter, which ends on September 30, 2023.
    • The proposed transaction will not have a material impact on Dynatrace’s fiscal year 2024 financials.

Impact on Rookout

The acquisition of Rookout by Dynatrace is set to bring significant changes to Rookout's operations and management. Dynatrace plans to integrate Rookout's debugging solutions into its unified observability and security platform, which will likely involve operational adjustments and potential management restructuring to oversee the integration process. This move aims to enhance Dynatrace's platform by providing developers with increased code-level observability in production environments, thereby improving release quality and reducing the need for pre-production issue replication.

Rookout's product offerings and services are expected to see substantial enhancements as a result of the acquisition. The integration will allow developers to troubleshoot and debug issues more efficiently without disrupting running applications, improving collaboration across development, IT, and security teams. Employee reactions have been positive, with Rookout's CEO, Shahar Fogel, expressing enthusiasm about the integration, highlighting the benefits for developers. Customers are also optimistic, anticipating improved productivity and faster troubleshooting capabilities. For founders considering business transitions, tools like Sunset can assist in managing such processes compliantly and efficiently.